Keyword: Marketing Page 2

A group of misfits from a carpet shop have a chance to change their lives with the help of two marketing experts - an ex-kebab shop worker and an...

'One Man and His Shoes' tells the story of the phenomenon of Air Jordan sneakers showing their social, cultural and racial significance and how...

How can the masses be controlled? Apparently, the American publicist Edward L. Bernays (1891-1995), a pioneer in the field of propaganda and public...

A documentary on the marketing of pop culture to Teenagers.

This funny yet serious short film demonstrates the effectiveness of advertising and the marketing machine. Its comic appeal lies in the characters...

Brooke, a young marketing executive, goes back to her hometown excited to relive her Christmas memories, while helping a struggling family-owned...

The Smurfs were created in 1958 by the Belgian comic author Peyo (Pierre Culliford, 1928-1992) and they are one of Belgium's most recognized exports....

Filmmaker Estela Renner analyzes the effects that mass media and advertising have on children, showing how the industry discovered that they are the...

A consultant's advice on how Jaguar might better appeal to their customers falls on deaf ears.

The year 2024 marks the 50th anniversary of Paris Fashion Week. To mark the occasion, Loïc Prigent looks back on half a century of fashion design...

Two decades after the initial exposé of the corporation, this follow-up unveils a world now fully remade in its image and perilously close to...

Business speaker Don Beveridge brings his consulting expertise to a corporate engagement for Burger King, Baskin-Robbins, Dunkin' Donuts, Togo's and...

The story of Coca-Cola -- the 'sublimated essence' of all that American stands for -- and the century-long competition with its rival, Pepsi-Cola....

Political spots are a genre with its own rules, continuities and ruptures. This film explores different visions of Argentina constructed by...

Five young Americans with severe Tourette's Syndrome take part in an experimental case study that transforms their lives and raises questions about...

In this highly anticipated sequel to his groundbreaking, ADVERTISING AND THE END OF THE WORLD, media scholar Sut Jhally explores the devastating...

A look at the sales practices employed at the LPE Superette run by John Beasley on Berwick Street market.